The several thousand people who gave Grass Lands a visit during its inaugural year selling legal cannabis probably knew they were making history. What they may not have predicted was their financial impact reaching seven figures; while the final total hasn’t been finalized, the combined total value of cannabis sold by all of the organizers has definitely surpasses $1 Million. The Cannabis section of Outside Lands technically wasn’t a complete newbie to the festival, but new offerings of everything from $5 edible gummies to $75 eighths flew off of shelves at lightspeed. For two days notice from the city of San Francisco, the venders were put together well enough to take full advantage of their first legal opportunity to sell their product in an open festival. Outside Lands’ return on August 7-9 2020 is already set in stone, and based on this year’s results its clear that bringing Grass Lands back is a smart decision.
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We are excited to officially begin the 3 day count down for #GrassLands!! Last year, #OutsideLands made history by transforming the area South of the Polo Field into Grass Lands, the first curated cannabis experience at a major American music festival. WE ARE BACK for the second annual Grass Lands presented by Eaze at Outside Lands—a curated cannabis experience located in SoPo (South of the Polo Field). Grass Lands spotlights the celebration, education, and integration of cannabis products into daily life. We invite you to stop by and explore interactive activities, live music, talks and more. Grass Lands is a 21+ experience. Click on our bio for more info!!! . . . #Outsidelands #OLgrasslands #sanfrancisco #cannibuscommunity #cannibusculture #cannabis #olgrasslands #sfbay #musicfestival #musicfest #weedmusic #fueledbythc #420culture #weedcommunity #cannalove #cannagirls #cannawomen #weedandwomen #womenincannibus #womenofcannibus #cannibusinfluencer #bayarea #sf #california #welit
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“This weekend Outside Lands became the first mainstream music festival to offer legal cannabis sales and consumption. The permitting process was down to the wire but we got it done, thanks to the help of the the City of SF and the San Francisco office of cannabis, the BCC and Another Planet ent and Superfly. I am overwhelmed with gratitude and pride as this weekend was a success, and an epic celebration of cannabis and music. As I reflect back on what we all accomplished the two things stick out in my mind: 1- the Highland team, Superfly team and Another Planet team all gave maximum 110% effort towards this project. Our teamwork is what made this weekend happen. 2- Looking back and seeing all the brands that participated in this project and spent time energy and money towards this effort with no real promises but they were down to ride. That is the cannabis industry. We support each other, we try our best, show up and prepare. Just on the idea we could make history and thanks to them we did. My team and I have been diligently working towards this effort for 3 years and this weekend my dream came true. My heart is so full. Our cannabis family is so special. Thank you all!” @salwa_510 👸🏻🙌 Photo by @item9tv @rosatiphotos . . . #Outsidelands #OLgrasslands #sanfrancisco #cannibuscommunity #cannibusculture #cannabis #olgrasslands #sfbay #musicfestival #musicfest #weedmusic #fueledbythc #420culture #weedcommunity #cannalove #cannagirls #cannawomen #weedandwomen #womenincannibus #womenofcannibus #cannibusinfluencer #bayarea #sf #california #welit